More than 1950 exhibitors from 35 different countries attended the biggest furniture fair Salone del Mobile Milano 2024. As far as attendance is concerned, the attendance was a record 361,417, which means a total of 17% more attendance than in the previous year. We are proud we hosted visitors from 5 different continents, from potential new customers to our existing ones and many suppliers we cooperate with.
Even this year, the 62nd I Salone was a unique event that sets trends all over the world by being open to innovation, where competition accelerates the competitiveness of the furniture industry. It is a great factory of meaning and lasting value, of products, of material and immaterial culture.
Since we ourselves are constantly looking towards development, this year at the fair we presented many new innovations and materials that we are particularly proud of, the most important of which is, of course, the innovative Re:New protection. Otherwise, the most visitors were attracted by the counter which is partially made of 100% recycled glass. It is made without any solvents and additives and can be recycled again. Among other things, we also presented the technology of bending ceramics, which we applied to the bathroom sink. In addition, we also presented innovative furniture painting technologies that achieve special aesthetic effects. To achieve sustainability, most of our upholstered furniture fabrics have been recycled.
